I recently connected with a gentleman, Mark, who sent this email: “Lori, please accept my genuine thanks for connecting with me on LinkedIn. What do you like the most about LinkedIn?”
Others have asked the same question in person, but I’ve never had the opportunity to put it in writing before. So here’s my response:
I love connecting with people and am always open to starting new relationships with interested people, particularly when we have synergy and can find ways to help each other. What I like most about LinkedIn is its ability to enhance relationships with people that might otherwise dwindle. Because we get to share so much more self-information than we otherwise would in a networking environment, it really supercharges conversations. We don’t put in our own real time decisions about whether or not a person we are talking to would be interested in one tidbit or another about us. When we populate our profile, we include what we feel is important and the reader can then judge for themselves what they find of interest.
The lesson here is to complete your profile with everything you might want to tell someone. Show some character, include some personal tidbits, be as real a person online as you are off. You will be glad you did!