LinkedIn issued a press release yesterday announcing that they have finally topped the 10 million member mark. According to the release:
The LinkedIn network is currently growing at a rate of over 130,000 members a week, with 14 new members joining each minute.
With 10 million members, the LinkedIn network is already bigger than the entire professional population of Australia, and the figure exceeds the combined circulations of Business Week, Forbes, Fortune, Money, Newsweek, and the Wall Street Journal.
Even if you discount that number slightly, that’s a substantial collection of businesspeople all using one tool. It does beg the question, though, as to how many people are actually using it. While I know Alexa’s traffic rankings aren’t entirely scientific, take a look at the past year — it’s pretty much flat. That does make me suspicious that while the total user base is growing, the number of active users may be remaining fairly constant.
Of course, even if they don’t become highly active, the user base continuing to grow is a good thing. That’s more people reachable in the tool and with the potential to become more engaged through connection invitations and forwarding requests. It’s still the largest opt-in searchable database of businesspeople available, and while that’s certainly not its only value, there is significant value in that alone.